Thursday, March 20, 2014

The Myth of Beauty: Reaction Paper on Imelda

            Imelda Marcos was not only a first lady to the country but one of the driving forces in its development in a crucial time of economic growth and political angst. The coined term “imeldific,” means to be extravagant and ostentatious. In her time in politics, acting as Ferdinand’s right hand, we can how this translates to her development of the industrial and cultural sectors of society at the time.

            Through the documentary, the class was able to get to know Imelda, first and foremost through her personal philosophy. She believed that the concept of beauty should translate into all states of affairs in the country, and that if one is beautiful or exposed to beauty, then that person will never be miserable. She claimed that it is not difficult to be beautiful, because beauty emanates mainly from the self. It seems, however, that her works and contributions pointed the contrary. As misplaced funds played a key role in her projects.

            Through her strong personality to get things done herself and her recognizable and star-like persona, she was given power and opportunity to translate her desire into tangible manifestations. This came however, at the cost of the people, and became a great contribution to the country’s plunge into debt. One heavily debated project of hers was the Cultural Center of the Philippines, which on paper, seemed appropriate as culture and heritage plays a big part in the identity and beauty of the people. Another such project was the infamous Manila Film Center, wherein rushed construction led to the death of several workers. Even though these projects were good intentioned, they were prioritized ahead of the essential needs of the people, as poverty was becoming more and more of an issue at the time of the Marcos administration. In one of her interviews, she claimed that when the poor see her, and she is beautiful, then this would provide comfort for them. Perhaps, this was the same train of thought she had in her when spending on these projects. In these respects, she had turned a blind eye to the immediate needs of the poor, and contributed to chronic problem of class marginalization in this country, only to make the city look aesthetically pleasing.


            Indeed, development in society is to be desired, but at what costs can it still be considered justifiable? Science and technology play a key role in evolving nations, but only when placed in the proper hands and only when properly prioritized.

Redentor E. Claudio 
2013-59776

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